Communications Coordinator, Transportation Services

JOB SUMMARY

The Transit Strategic Communications Branch is responsible for developing an integrated communication plan and media strategy, and communications and issues management activities, programs and services for the Transportation Department. 

You are responsible for: planning, developing and coordinating multi-media, public education, information and marketing products, services and campaigns for the Transportation Services Department; providing communications advice and communication plans to internal clients, including writing and editing; working with management teams and steering committees on the development, implementation and evaluation of strategic and operational communication plans; and working with the Public Information and Media Relations Department to ensure consistency in approach and messaging to the public.

EDUCATION AND EXPERIENCE

Completion of 3 year university degree in Communications or related field

Minimum of 3 years of experience in communications, journalism, or marketing.

KNOWLEDGE

• Professional communications techniques and practices, including materials production
• Marketing management and principles
• Project management principles and techniques
• Financial management principles and techniques
• Website maintenance
• Microsoft Office Suite, desktop publishing, and layout
• Media relations and print, broadcast and digital outlets 
• Print production process and understanding of electronic media production (e.g. internet, television, radio)
• General knowledge of corporate/departmental policies and procedures related to communications
• Knowledge of applicable health and safety legislation, including the rights and duties of workers.

Desirable Qualifications:

• Capacity and desire to work effectively in a team environment;
• Knowledge of the operations of the Transportation Services Department and the services offered; and
• Knowledge of Municipal communication policies and procedures.

COMPETENCIES, SKILLS AND ABILITIES

• Communicate effectively in writing and orally; to write comprehensive, clear, concise and accurate reports and communication products using the plain, clear language 
• Possess sound skills in dealing with controversial and sensitive issues, which involve balancing interests of numerous parties with divergent viewpoints
• Ability to prepare comprehensive and effective communication strategies 
• Ability to produce effective informational and promotional materials, including advertisements, newsletters, brochures, etc. and to maintain a website
• Ability to organize workload, develop work plans, project budgets and schedules
• Well developed interpersonal skills; proven ability to interact and communicate effectively and harmoniously with the public, clients, volunteers, media, city staff and industry colleagues; 
• Ability to coordinate and liaise with print and broadcast media outlets, designers, printers and other suppliers
• Ability to draft correspondence in response to inquiries from the public and from elected officials
• Excellent oral, written and interpersonal communication skills
• Demonstrate good judgment, tact, discretion, creative problem solving skills and initiative
• Outgoing and enthusiastic
• Organized and dependable; creative and imaginative